Massage Websites

Massage Websites are one of the crucial elements in your marketing campaign for your massage business. When people are searching for 'massage, your city' your website should be the first on the page of search engine results. These people are already looking for a massage therapist. This is the easiest form of targeted marketing you can do! Actually it is more about attraction marketing. They already know they want a massage! They just have to find you!

It is worth it to take the time to learn about websites and how they work and figure out how to use them to get more clients. You can just hire someone to create a site or use one of the massage website systems out there but you have to really compare the results that they get. If you are just starting out you may be looking for a free website. I don't recommend them because you are not able to get them found by the search engines so they don't really do you any good. Investing in a system that works will pay for itself easily. What would you pay to have your schedule full of clients?

Everything online is about keywords. Learning to use keywords strategically throughout your site is what will make the difference in the results that you get. Your goal in having a site is to get you a steady flow of new clients no matter what the economy is doing.

• Be the first listing on the first page of Google and all the Search engines when people search for the words "massage, your city" (or whatever your main keywords are.

• Also make you an additional stream of income

• Get you new clients and help develop repeat business.

• Not only educate potential clients but engage them in the healing process.

To get your website to the top of the search engines and to also get people to click on your listing and make the call for the appointment a website should have the following things:

• A good domain name that tells people exactly what you do and where you do it.

• Pages that use metatags correctly (keywords, descriptions, page titles).

• Keywords included in the file names

  Website tips Using Facebook Writing Content Using Wordpress for a website SEO for Massage Websites

• An xml sitemap that is submitted to the search engines so that they can find your site. It also needs to be updated every time you add new content or change info on a page to keep the search engines interested.

• High quality content (50-300 pages - yes that many pages will ensure that you are booked for months out at a time. Describe your practice, what massage does, what conditions massage can work with and current massage research. Learning to write short informative articles is how to build trust with clients and also how you learn to create a heart centered business. Letting people know your philosophy and understanding of how massage works will help them decide if you are what they are looking for. It will help you in attracting your ideal massage client and building a solid foundation for your business.

• A source of additional income by using something like Google Adsense or promoting affiliate products that support your business.

• Backlinks to your site - that is other sites linking to you. If you check out your competition and look at how many sites they have linking to them - you will have to beat them in that arena and also have better content and information. You can do a search for backlinks at Yahoo! site:www.domainname.comand it will tell you how many sites are linking to your competition.

A good website will also strategically use keywords throughout the site - in the meta tags, file name, headline and body of the page. The meta tags are a piece of code that is placed in each page that tells the search engines about the page and it will also show the meta tag in part of the search results for your site so it is important to get the meta tags correct for each page on your site. Here is a video on the system that I use and recommend for websites - Site Build it! It is really the best way to learn search engine optimization and get your website found for the keywords 'massage, your city'. You can get an idea on how to create the meta tags and use keywords properly throughout your site so that your site will have the best chance to get on the first page of Google.

Side note on metatags:Basically the meta tag is made up of 3 parts - the title of the page, the keywords of the page and the description. The meta tag you use should be the main keyword for your page. Your home page will be something like "Massage in Your City/town/area". You use that for your main keyword and also in the description and keyword box.

You will also need to collect visitors names and email addresses so that you can continue to contact them on a regular basis to educate them about the benefits of getting regular massage.

That is why getting your site to the top of the search engines is most important. The company I use to do that for my own massage practice site and this site is called Site Build it! . I have a steady flow of new clients from my website and use it in networking efforts.

More on massage websites:To read more about how to use these and how to create a massage website visit my other site www.thebodyworker.com - Massage Websites Section.

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